— DecaRoy / Trelleborg, Sweden
We build websites for small businesses.
Going online shouldn't cost a small business an arm and a leg. We run the numbers before we sell — if the search volume isn't there, we tell you. If we charge, it's because you'll make it back. 1,200+ entrepreneurs across Europe trusted us with that promise.
Small businesses keep getting ripped off when they try to go online.
Quotes of €4,000 for a brochure site. €8,000 for a "premium" e-commerce nobody will buy from. Shopify stores built for products with zero search volume. The web industry has spent twenty years perfecting how to charge a butcher in Niš for things he doesn't need.
DecaRoy does the opposite. We run the keyword data, the search volume, the competitive landscape — before we sell. If your e-commerce idea can't move enough traffic to break even, we tell you. If a one-page site is what you actually need, that's what we build. We charge only when you'll make it back. That's the whole posture.
Honest first. Fast second. Pretty third.
In that order. We'd rather lose the sale than sell you a project that won't pay for itself. The clients who stay are the ones who got told no at least once.
The numbers we track, so clients don't have to take our word for it.
Tracked in a single shared pipeline.
Sweden, Italy, Croatia, Serbia, Montenegro. Five languages in production.
Every project on a fixed timeline, from first call to live site.
Versus the ~€4,000 average agencies quote SMBs in our markets.
What our clients say.
We're hiring across Europe.
The team is distributed across Sweden, Italy, Croatia, Serbia, and Montenegro. We're looking for web designers, sales operators, and project managers who want to own output, not attend meetings about output. Written salary bands. No negotiation games.
See open roles →- Web Designer Remote
- Frontend Developer Remote
- Sales Consultant Remote
- Project Manager Remote
Writing about the work.
Read the journal →
How we ship 140 websites a month without the wheels coming off.
A look at the three-pipeline production system that makes 30-day delivery at scale boring instead of heroic.
The case against pixel-perfect for SMB websites.
Why the standards we borrowed from high-end agencies actively hurt the small-business client.
A week in the life of our Serbian sales team.
Five days in Belgrade. Real calls, real objections, real handoffs.